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analysisIBEFMonday, 20 July 2026

APEDA facilitates first export of premium Kashmir cherries and plums to Singapore

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Policy framework or directive — a strategic document setting direction, principles, and objectives for governance. Guides the design of schemes, legislation, and implementation strategies.
Summary
APEDA has facilitated the first export of premium Kashmir cherries and plums to Singapore, the shipment is expected to help growers realise over 50% higher returns than conventional marketing channels.
Key Facts
TypeAnalysis
SourceIndia Brand Equity Foundation
PublishedMonday, 20 July 2026
Affected Population~850 million internet users, 75,000+ startups
Key Numbers
Rs 15,000 crore for Digital India initiatives
UPI: 14 billion monthly transactions
850 million+ Aadhaar-linked mobiles
PM-JAY: 55 crore beneficiaries
Key Authorities
Ministry of Electronics & ITTRAICERT-InMinistry of Social Justice & EmpowermentNITI Aayog
Key Stakeholders
Internet UsersTech CompaniesStartupsBPL FamiliesSenior CitizensPersons with Disabilities
Government Context
NDA IIIBJP-led NDA
Centre-Right
LeftCentreRight
Explore Sectors
Digital & Technology1199 tracked→Social Protection1061 tracked→Transport & Infrastructure173 tracked→
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