Pink Tax: Why Women Pay More
Research or analytical publication — an evidence-based assessment informing policy design and evaluation. Shapes the intellectual framework within which policy debates occur.
Summary
Studies in several markets have pointed to such pricing differences. One analysis of gender-specific products titled From Cradle to Cane: The Cost of Being a Female Consumer found that women's personal care items were about 13 per cent more expensive than men's versions on average.
Key Facts
Type Research
Source Deccan Chronicle (RSS)
Published Saturday, 7 March 2026
Affected Population ~700 million women, 432 million in workforce gap
Key Numbers
Beti Bachao Beti Padhao: 405 districts
Maternity benefit: Rs 5,000 under PMMVY
One Stop Centres: 733 across 35 states/UTs
500 GW non-fossil fuel capacity target by 2030
Key Authorities
Key Stakeholders
Government Context
NDA III BJP-led NDA
Left Centre Right